Kingdom & Sparrow expertly refreshed Young’s identity, appealing to a new generation of beer drinkers while preserving its rich history. Our role at PixelRain was to capture the entire process, showcasing the incredible work that went into the rebrand.
We began filming at Kingdom & Sparrow’s creative studio, capturing their talented team as they sketched designs and brought them to life as striking brand assets. We interviewed the team to gain insight into their approach to the Young’s rebrand.
Next, we headed to London to see the rebrand in action. We filmed the revamped Young’s products in pubs, and interviewed a brewery representative for their perspective on the rebrand’s success.
This project showcases our expertise in producing video content for the restaurant industry. Our videos capture the essence of the dining experience, highlighting the unique flavours, atmosphere, and culinary craftsmanship that make each establishment truly stand out.